Internet Mediated Research

Subject description

Internet research:

  • Concepts of Internet mediated research.
  • Reactive and non-reactive data collection methods.
  • Ethical issues in internet mediated research.

Web surveys:

  • Typology of web surveys.
  • Software tools for web surveys.
  • Probability and nonprobability samples in web surveys.
  • Statistical inference on the basis of nonprobability samples.
  • Web survey errors (sampling frame, measurement, nonresponse…).
  • Web questionnaire design for various devices.
  • Mixed-mode surveys.
  • Web surveys and big data.

Selected topics in Internet research:

  • Technical measurement (log files, paradata, measuring movement and location, social media data …) and big data.
  • Introduction to online qualitative methods.
  • Combining web-based quantitative and qualitative methods (mixed-methods).
  • Human-computer interaction and web-based data collection.

The subject is taught in programs

Objectives and competences

  • Modern trends in social science statistics, which integrate the Internet as one of the main tools for data collection, analysis and dissemination of data.
  • Knowledge on a full spectrum of existing methods.
  • Competences for implementation of research using the Internet.
  • Introduction into state-of-the-art research issues in the field.

Teaching and learning methods

  • Lectures.

  • Seminar papers based on literature review and student PhD research projects.

  • Consultations.

Expected study results

Knowledge and understanding:

  • familiarity with the structure, organization and types on data on the WWW,
  • familiarity with the methods of data collection using the Internet,
  • familiarity with software tools for data collection,
  • use of learned methods for primary and secondary data collection by the use of new technologies within actual (social science) research projects,
  • understanding advantages and disadvantages of using new technologies in practical social science research.

Basic sources and literature

  • Callegaro, M., Lozar Manfreda, K., and Vehovar, V. (2015). Web survey methodology. Los Angeles [etc.]: Sage, 2015.
  • Couper M. (2008). Designing effective Web Surveys. Cambridge Universtiy Press.
  • Dillman, D. A., Smyth, J. D.  et al. (2014). Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method. Hoboken, New Jersey: John Wiley & Sons.
  • Fielding et al. (2017). The Sage Handbook of Online Research Methods. Sage.
  • Hewson, C., Vogel, C. M., and Laurent, D. (2016). Internet research methods. 2nd ed. Los Angeles [etc.]: Sage.
  • Hesse-Biber, S. J. (Ed.). 2011. The handbook of emergent technologies in social research. New York : Oxford University Press.


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